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Coaching, personal training and classes

Coaching, personal training and classes – booked and paid

No more “are you free Tuesday?” and “have you paid?” messages. For coaches, personal trainers, instructors, teachers and studios: clients book a 1-to-1, a group place or this week's Pilates class, use a class pass and pay – in any sport or fitness activity, for children and adults. Free for you and your clients.
Set up your booking pageSee how booking works

Who it's for

Anyone who trains, teaches or coaches

Pick what you are at set-up – coach, personal trainer, instructor, teacher, or club and studio – and your page, emails and app use your word: “Book with your trainer”, “Your instructor”. Your first session types are shaped around what you do.

Classes

A weekly timetable that fills itself

Put each class in once – “Mat Pilates, Tuesdays 19:00 at the village hall, 12 spaces” – and it repeats every week, ongoing or until a date. Clients see “This week's classes” with spaces left, book in a tap, and join the waitlist when it's full.

  • Ready to book twelve weeks ahead; days off and holidays come off by themselves
  • Class passes (“10 classes, use within 3 months”) and monthly unlimited passes – pay as you go stays the default
  • Your late-cancellation cut-off; late cancels and no-shows use up the class from a pass, or not – your choice
  • Freed spaces go to the waitlist automatically
  • A register in one tap – or “Everyone's here”
  • “Same class next week?” when there's a space

How booking works

Tap a time. Booked.

Share one link to your booking page. Clients pick a session or a class, tap a time and choose how to pay. They can book for themselves or for their child, from any browser.

Two people can't book the same slot – double-booking is impossible.

  • Your open times at each venue, ready to tap
  • The booking goes into both your calendars, with reminders 24 hours and 2 hours before
  • Nothing fits? Clients tap “Request a time” and you reply
  • Same time every week? Repeat it for up to 12 weeks in a couple of taps
  • Group full? Clients join the waitlist, and the next person is offered a place automatically when one frees up
  • After a session: “Book again, same time next week?”

Your booking page

Your name on the door

Every coach, trainer, instructor or studio gets a page at squono.com/coach/your-name. It shows what you offer – never your clients.

Your brand

Your name, logo and colour, the sports you coach, your venues with map links, your bio and qualifications, and the ages you coach.

Link-only unless you choose

Pages are unlisted by default: only people with the link can find them, and search engines are asked not to show them. List yours in search whenever you like. No clients or children ever appear on it.

An app icon with your logo

Clients add your page to their phone's home screen and get an icon with your logo that opens straight into booking.

Studios and companies too

Add several coaches or instructors, each with their own sessions, classes and availability. Clients book “with Sam at Ace Tennis”.

Hours that fit your week

Weekly hours for each venue, holidays and days off, and one-off extra times when you have a gap to fill.

Breathing space

Add buffer time between sessions, so you're never booked back to back across town.

Sessions

1-to-1s, groups, classes, passes and tasters

Set up each kind of session once. Clients only see what you've made bookable for them.
  • 1-to-1 sessions
  • Small groups and weekly classes with a set capacity, showing “spaces left”
  • Blocks and class passes used as credits, or unlimited for a month
  • Free taster sessions and consultations
  • Duration, price per person, buffer time and venue for each
  • Who can book: anyone with the link, your existing clients, clients you invite – or only the clients you pick, hidden from everyone else
  • Your cancellation notice, with your own policy in your own words

Your prices, your way

Special rates, discounts and free sessions

Give a client their own price, run a promotion with a code, or hand out free sessions – and let the booking page do the maths. Every client sees their price before they confirm, and nobody sees anyone else's.

  • Special rates for one client: £30 instead of £40 for a session type, or a standing discount on everything (“Family rate”, “Student”) with an end date if you like
  • Discount codes: % off, £ off or a free session – for certain sessions, new clients only, once each, a set number of uses, between dates
  • Give free sessions from a client's page – they're told straight away and they're used automatically when they book
  • First session free, or a first-session price, for new clients
  • Private sessions for chosen clients – “Squad sessions, only Sam, Priya and Alex”
  • Never stacked, never above your normal price: clients get the single best price

Getting paid

Know who's paid without asking

Clients pay by bank transfer to your account, using your bank details and a unique reference. They tap “I've sent it” and you confirm. Cash on the day and package credits work too. Bank transfer and cash are free.

  • Who owes what, on one screen
  • One tap to mark a session paid
  • One tap to send a polite reminder
  • An automatic reminder the morning after a session if a bank transfer or “pay later” booking is still unpaid – switch it off if you prefer
  • Receipts for your clients
  • Earnings export (CSV) for your tax return

Instant online payments, if you want them

Connect your own Stripe account and clients can pay by card, Apple Pay, Google Pay or Pay by Bank when they book. The money goes straight to you. Instant online payments are optional and carry a Squono fee of 0.5%, capped at £1 per payment, plus Stripe's own processing fee.

The fee is your cost – it's never added to what clients pay. Refunds are automatic when you cancel, or when a client cancels within your notice period.

Not using Stripe?

Coaches who don't connect Stripe still take bank transfer and cash, with the same who-owes-what list and reminders.

Automations

The messages you'd have sent anyway

Confirmations and reminders

Booking confirmations, then reminders 24 hours and 2 hours before – with quiet hours respected.

In both calendars

Every booking lands in your calendar and your client's, from a calendar feed or a single .ics file.

Cancelling, handled

Cancel a session and everyone is told, instant payments are refunded and package credits restored. If a client cancels in time, the place reopens and the waitlist is offered it.

Book again

After a session, clients are asked “Book again, same time next week?” – one tap to say yes.

Notes and homework

Keep private notes on each session, share homework with the client, and mark attendance.

Weather heads-ups

A heads-up when heavy rain or strong wind is forecast for an outdoor session, where weather forecasts are available.

Messages and safeguarding

Adult to adult, always

Message the adult who made the booking in Squono instead of WhatsApp. Coaches never message children, and “Report a concern” is always there.

Our safeguarding approach

  • An optional short health questionnaire for fitness – plain yes/no questions, once a year, sealed and shared only with the provider
  • Your own terms, ticked once by each client and stored with the version and date
  • When a parent books for a child, only the coach sees the child's name
  • Parents can choose to share emergency contacts and medical notes with the coach for a booking
  • For sessions with under-18s, the coach sees a short best-practice reminder with their sport's governing body safeguarding link
  • A concern about a coach goes to the coach's club welfare officer if the coach is linked to a club, and otherwise to Squono's safeguarding team
  • DBS status shows as “DBS checked” only when the coach's club has recorded it – anything else is clearly labelled “self-declared”

For clients and parents

Everything in one place

Book and pay from the coach's link in any browser – no download needed. Signed in to Squono? Coaching sessions sit in your Today and Calendar alongside your team fixtures, so Tuesday's lesson and Tuesday's training are on the same page.

One place to talk

Questions about a session go to the coach, not a group chat.

Your own record

Receipts for what you've paid, and any notes the coach shares with you.

Squono Coach

One app for coaches and their clients

Your diary, bookings and who's paid on your phone – in your own colours. Clients book, pay and message you from the same app, and parents already on Squono see sessions in their Today and Calendar.

Also works in any web browser – clients never have to install anything to book.

Your business

Your coaching, your rules

You're the coach, so you set your prices, your cancellation policy and who can book. Squono runs the page, the bookings and the reminders. You look after your own insurance, qualifications and safeguarding checks, just as you do now.

Free, with no catch

Coaching on Squono is free for coaches and clients – no subscription, no adverts. Bank transfer and cash are always free. Coaches manage everything on the web or in the Squono Coach app.

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Read next

Set up your booking page – free

Add your sessions and hours, share your link, and let the bookings, reminders and who-owes-what look after themselves.

Set up your booking pageSee how booking works